Turki Altazi
A strategy and business growth leader with over a decade of experience helping organizations scale operations, identify market opportunities, and drive sustainable business outcomes across diverse industries.
Where Strategy Meets Execution
Helping companies translate insights into actionable initiatives that deliver measurable impact - from corporate strategy and growth planning to partnerships and transformation.
Corporate Strategy & Growth
Crafting growth roadmaps that align vision with market reality, identifying opportunities and scaling operations for long-term value creation.
Partnerships & Ecosystems
Building trusted partner and client ecosystems through strong relationships, stakeholder engagement, and long-term collaboration.
Transformation & Execution
Driving strategic transformation from insight through execution - aligning cross-functional teams to deliver measurable, sustainable results.
What Sets Me Apart
A combination of strategic thinking, strong executive communication, and a hands-on approach to building ecosystems that drive growth.
The Journey So Far
From mechanical engineering to business strategy - a career built on curiosity, continuous learning, and a passion for growth.
Achievements
Strategy in Action
Independent projects where I apply strategic thinking and technical skills to real-world challenges.
Zoom EMEA Strategy - Part 1: Go-to-Market Framework
Developed an end-to-end EMEA go-to-market view covering regional prioritisation, competitive positioning, growth plays, and customer proof points. The output was structured into an interactive dashboard focused on value creation through clear strategic choices and resource prioritisation.
Zoom EMEA Strategy - Part 2: Why Saudi Arabia Is the Anchor Market
A strategic deep dive into why Zoom's EMEA growth starts with choosing the right anchor market. Saudi Arabia emerged as that anchor, driven by Vision 2030, $100B+ sovereign AI investment, and data residency demands. Structured around five growth plays spanning lighthouse wins, legacy displacement, contact center takeout, hybrid infrastructure, and AI adoption.
Turki AI Desktop — Full-Stack AI Coding Assistant
Built a browser-based AI assistant from scratch that rivals desktop tools like Cursor and Claude Code. Features multi-model support (Claude, GPT-4o), an agentic tool-use loop (Read, Write, Edit, Bash, Glob, Grep, WebSearch), virtual filesystem, file generation (Excel, PowerPoint, PDF, Word with charts), and Composio integration for real-world actions — send emails, create GitHub issues, post to Slack — all from a single chat interface. Ships as a single HTML file with no backend required.
ChatPipe — A Marketplace Powered by Chat
A chat-first platform where conversations become deliverables. Users interact with AI to generate live, shareable web pages — dashboards, reports, landing pages — directly from chat. Includes password and email-protected sharing, tiered subscription plans, cloud sync, and a built-in marketplace connecting clients with freelancers through an intelligent interface.
usecortex — Your Conversations Become an API
An encrypted knowledge platform that turns team conversations into a universal API any AI tool can consume. Feed Claude, ChatGPT, Cursor, or Copilot with your organisation's real context — decisions, architecture, domain knowledge — so AI stops hallucinating and starts delivering. End-to-end encrypted, with free, Pro, and Team tiers.
Strategy Insights
Perspectives on strategy, platforms, AI, and the future of enterprise collaboration.
Why the Future of Collaboration Is Intelligent, Not Just Connected
The most powerful companies don't just build products. They build platforms that bring distinct groups together to create value. In the AI era, the question is no longer "Can you connect people?" but "Can you make those connections intelligent?"
Read on LinkedInAI Readiness Is a Leadership Challenge, Not a Technology One
MIT Technology Review finds that most organizations are not constrained by access to AI, but by leadership readiness and organizational alignment. Successful adoption starts with clear business objectives, strong data foundations, and cross-functional alignment.
Read on LinkedInA Plan Is Not a Strategy
Roger Martin, former Dean of the Rotman School of Management, explains why most strategic plans aren't actually strategies — and what real strategy looks like. A must-watch for anyone in business growth and corporate strategy.
Strategy Podcasts Worth Your Time
Curated podcasts on business strategy, leadership, and growth thinking. Pick one and listen right here.
Inside the Strategy Room
McKinsey partners and executives discuss creating lasting strategies in a fast-changing world.
HBR On Strategy
Harvard Business Review's dedicated strategy podcast — insights from the world's top business thinkers.
Masters of Scale
Reid Hoffman explores how companies grow from zero to a gazillion with proven frameworks.
HBR IdeaCast
Weekly conversations with leading thinkers on management, strategy, and business innovation.
The Diary of a CEO
Steven Bartlett interviews the world's most influential entrepreneurs and business leaders.
Business Wars
Legendary business rivalries — Netflix vs HBO, Nike vs Adidas — told as immersive stories.
Moments That Matter
From EMBA project presentations to global leadership programs at Oxford — highlights from the journey.
What I Work On
What Others Say
Strategy & Insights
Full-length reads on strategy, finance, and business thinking.